Jim Herbert

Jim grew up in Santa Cruz during the 60′s, amongst a large family of 10 children and a single mom.  Having no other choice but to be independent and self-sufficient, Jim started working at an early age, and eventually opened and operated his own auto collision repair business. During the decades of repairing vehicles, which involved intense metal work, welding, and painting, using this type of medium became second nature. He loved metal work, and always saw it as a form of art.

In his youth, Jim loved anything that moved fast. He began on dirt bikes and street bikes, and he  later moved on to water sports such as water skiing, bare-footing, and wake boarding.  This led him later in life to his passion for surfing.  But after 20 years of surfing, Jim realized he wasn’t popping up as quickly as he used to. Unfortunately, this led to the need for hip replacement surgery.

After retiring from his business, and a forced recuperation for his hip, Jim turned back to his metal work to pass the time. Using various types of upcycled metals from yard sales, flea markets, etc. a blending of working with metal, and a passion for surfing took on an art form. This led to the creation of Jim’ s Waves of Steel. 

Jim’s love of surfing continues today, and he hopes to return to the ocean soon.

“It’s truly magical what the ocean can do for me. It’s powerful, beautiful, and awesome. We are  so fortunate to be part of it. You know you cannot conquer the ocean,  but you’d like to try. You fear it , and love it at the same time.” ~Jim Herbert